Baheej Tourism unveils first tourist destination in Yanbu
Baheej Tourism Development Company, a joint venture between ASFAR, the Saudi tourism investment company owned by PIF, and the Tamimi-AWN Alliance, has signed a strategic agreement with Kerten Hospitality, a global leader in the integrated living and hospitality sector.
Signed at the Future Hospitality Summit in Riyadh, and facilitated by ASFAR, this partnership will have Kerten Hospitality manage Baheej’s hotel in Yanbu under the premium Cloud 7 brand, an innovative hotel and residence lifestyle brand known for its vibrant designs, dynamic check-in lobbies, healthy food options, and curated retail boutiques.
